{"id":6943,"date":"2023-11-23T06:58:44","date_gmt":"2023-11-23T05:58:44","guid":{"rendered":"https:\/\/pointmach.com\/?p=6943"},"modified":"2023-11-23T07:02:40","modified_gmt":"2023-11-23T06:02:40","slug":"ict-investments-in-italy-and-the-companies-forgotten-by-4-0","status":"publish","type":"post","link":"https:\/\/pointmach.com\/en\/ict-investments-in-italy-and-the-companies-forgotten-by-4-0\/","title":{"rendered":"ICT investments in Italy and the companies forgotten by 4.0"},"content":{"rendered":"

The Information and Communication Technologies (ICT) market in Italy is set to reach an impressive value of nearly 39 billion<\/strong> euro by the end of 2023, a +4.8%<\/strong> increase compared to 2022. A promising 25% of businesses, highlighted in a recent report by Assintel<\/a> based on Idc data and a survey conducted by the Istituto Ix\u00e8 on a sample of a thousand companies, plan to increase their spending budgets compared to the previous year.<\/p>\n

While emerging technologies such as virtual\/augmented reality, robotics, and artificial intelligence are widely adopted in almost a tenth of businesses, the key sectors that continue to lead ICT investments are communication\/marketing<\/strong>, a priority for 31% of the surveyed businesses, and customer management<\/strong> (22%).<\/p>\n

There are two critical point<\/strong>s in ICT investments: the lack of financial resources<\/strong> (reported by 31% of cases) and the shortage of innovative culture and specialized skills<\/strong> (involving over half, namely 54% of Italian businesses).<\/p>\n

ICT proves to be an indispensable asset for 90% of businesses, recognizing its centrality to compete effectively in the market, improve performance, and build more resilient organizations. However, despite the widespread adoption of digital technologies, a small but significant group<\/strong>, accounting for 8.5%<\/strong> of the total (about 130,000 small-sized businesses), remains resistant<\/strong> to adopting these innovations, primarily due to the lack of financial resources.<\/p>\n

In this context, the real and most significant challenge for our Pointmach<\/strong> <\/em><\/a>initiative emerges: serving as an intermediary in the supply of used machinery and equipment, providing efficient yet affordable solutions<\/strong>, especially to these 130,000 businesses “forgotten<\/strong>” by Industry 4.0.<\/p>\n","protected":false},"excerpt":{"rendered":"

The Information and Communication Technologies (ICT) market in Italy is set to reach an impressive value of nearly 39 billion euro by the end of…<\/p>\n","protected":false},"author":2,"featured_media":6942,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[115,120],"tags":[],"class_list":{"0":"post-6943","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-industry-4-0-5-0","8":"category-strategic-industry"},"acf":[],"yoast_head":"\nICT investments in Italy and the companies forgotten by 4.0 - Pointmach<\/title>\n<meta name=\"description\" content=\"In Italy, 2023 marks greater investments in ICT, but an important portion of companies remains left out. 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